Tom O.
DaphneAL

Marketer, content writer who drives sales, inspires customer loyalty

I hunt sales by telling success stories. Through content development, customer reference and a savvy marketing strategy that syncs with brand and mission, I help companies develop new business and strengthen customer loyalty. SaaS and other technology verticals are my specialties, but I’m a story-teller at heart and find motivating yarns in every business channel. Campaigns, web content, ebooks, news releases, sales letters and direct-response, investor relations, pitch decks, battle cards, video scripts and voiceovers are all within my wheelhouse. My B2B and B2C work includes technology, retail, health care, manufacturing, CPG, education, and professional and financial services. Among my successes: • Delivered more than $100M in sales-qualified leads for a technology firm over two years. • Increased SaaS company’s partner channel marketing participation by refocusing goals and encouraging data sharing. • Drove 6X growth in a software firm’s customer reference program. • Wrote speeches and coached C-level U.S. and international executives for broadcast interviews, videos and convention appearances. • Placed speakers or products on network news programs, leading technology websites and podcasts; among social media influencers and in major print media. Even UpWork has used my services. Before launching my marketing company 15 years ago, I was a major-market print and broadcast journalist for more than three decades, much of it in a senior management role. GET IN TOUCH Thirty-three years as a journalist. Fifteen years as a marketer. Fast, clean, original content. Outstanding customer relations skills. Message me. Invite me, or make an offer. Let’s get started creating new customers and exceeding goals.

Skills

  • Media Relations
  • Press Release
  • Voice Acting
  • Sales Copywriting